Blockchain Meets Multi Level Marketing (MLM) – Global Future City Holding Goes Public

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Global Future City Holding announced that it will begin a public offering of securities for sale within California on November 4, 2015, following New York’s formal approval on October 6, 2015, and the effectiveness of Company’s Post-Effective Amendment to the S-1 with the Securities and Exchange Commission as of October 19, 2015.

What’s interesting in terms of the blockchain community is the business model that one of their subsidiaries’ operations have commenced. GX-Life Global is a multi-level marketing company offering a diverse line of products presently in the following categories: beauty, energy, nutrition, and tea, as well as the sale of all-inclusive travel packages, plastic surgery medical tourism packages and discounted fine art.

Membership in GX-Life Global’s multi-level marketing program incorporates status and reward point features which can be redeemed in cash or digital securities built on blockchain technology (similar to the Bitcoin platform) known as “G-Coins” or can be used to purchase products offered by GX-Life Global.

GX-Life Global say they are in the process of developing a robust, scalable platform to support multi-level marketing (“MLM”) opportunities throughout the world. This platform, coupled with its complement of over 25 consumer products, will initially be marketed through the multi-level marketing platform. GX-Life Global has acquired a sizeable block of “G-Coins” from Great Coin, Inc. (“Great Coin”), a Nevada corporation, which is in the process of developing the G-Coins which are an open source digital security that functions as a store of value and a medium of exchange. These coins are being registered by Great Coin with the Securities and Exchange Commission. GX-Life Global plans to deploy the G-Coins it acquires from Great Coin by distributing them to members of their MLM program community as loyalty points for the members’ participation in the MLM program. Members of GX-Life Global will be able to redeem their status points, reward points, and status reward points for G-Coin at 100% of their points’ dollar value. Each member of the MLM program will be issued a GX-Life Global-branded debit card that holds both redeemed cash and G-Coins. Additionally, holders of G-Coin will be able to use their G-Coins to purchase products offered by GX-Life Global.

Ning Liu, CEO and President of FTCY stated,

“We are extremely pleased with the progress of the business development of our wholly-owned subsidiary, GX-Life Global, and the intriguing prospect of utilizing digital securities to facilitate its multi-level marketing program. We believe strongly that block chain technology is the future of the investment and finance world and are excited to integrate such cutting-edge technology into our business plans.”

The Company has also recently re-launched its corporate website at www.gf.city and encourages all investors and shareholders to visit the website to stay up to date on the Company’s developments.

About Richard Kastelein

Founder, Publisher and Editor in Chief of Blockchain News and co-founder and director at Blockchain Partners in London/Amsterdam/NYC, Richard Kastelein is also an advisor with a number Blockchain startups doing ICOs including DECENT.ch, Inchain, Humaniq, Chronobank, eGaas and others.

He is regarded as one of the top journalists by the Blockchain and fintech communities – as is evident by his entry in the Top 150 Fintech journalists online and in the top 10 of the Blockchain Top 100 List. As a prominent keynote presenter, he has spoken on Blockchain at events in Gdansk, Amsterdam, Minsk, Dubai, Antwerp, Eindhoven etc, where he helped spread the cause for Blockchain technology and crypto-currency and, consequently, has built a notable network inthe scene.

In 2013, the European Commission appointed him as an expert for overseeing financing for emerging startups as a part of the European Commission’s 90 billion euro Horizon 2020 project, created in Brussels to promote innovation as a driving force of job creation and business ventures across Europe. He has also worked as an external expert for Innovate UK since 2012, judging startups for the UK government.

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