Founder and CEO of eToro, Yoni Assia, Joins Bancor Protocol Advisory Board

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Blockchain startup Bancor has announced the addition of long-time fintech entrepreneur and investor Yoni Assia to the Bancor Protocol advisory board. As founder and CEO of eToro, the world’s largest social trading and investment network, Yoni brings with him years of insights and successful company building experience in the fields of finance, trading, Blockchain and social networks, all central to Bancor’s product vision and ecosystem development.

“I am very excited to join the Bancor advisory board and to promote the protocol and its benefits. This technical solution for token exchange will create massive efficiencies in the new financial world which may help speed up adoption and the transition from the traditional economy we are all waiting for” said Mr. Assia.

Between 2007 and 2013, the company raised $31.5 million in four rounds of funding. In December 2014, eToro raised $27 million from Russian and Chinese investors.

Yoni has been active in cryptocurrency since 2010, and started the Colored Coins protocol in 2013. He then hosted Vitalik Buterin, founder of Ethereum, at the eToro offices in the early days of Colored Coins’s development, after which he took this concept successfully forward with Ethereum. Yoni is a well known speaker on the future of finance, fintech and Blockchain.

In his spare time, Yoni is developing a new currency concept that will promote a more fair distribution of wealth in society. He is also the father of 3 children and husband of Mor Assia, founder of iAngels.

“We couldn’t be more honored to have a seasoned entrepreneur like Yoni join us on the Bancor journey. We have worked side by side in the industry for years and are finally combining our efforts for the good of users everywhere who will benefit from continuously liquid smart tokens” said Guy Benartzi, CEO of Bancor.

To read more about the Bancor Protocol, please visit www.bancor.network

To read more about Yoni Assia, please visit https://twitter.com/yoniassia

About Richard Kastelein

Founder of industry publication Blockchain News, partner at ICO services collective CryptoAsset Design Group (helped raise over $200m+), director of education company Blockchain Partners (Oracle Partner) and ICO event organiser at leading industry event  CryptoFinancing (first ICO event in Europe) – Richard Kastelein is an award-winning publisher, innovation executive and entrepreneur. He sits on the advisory boards of half a dozen Blockchain startups and has written over 1200 articles on Blockchain technology and startups at Blockchain News and has also published pioneering articles on ICOs in Harvard Business Review and Venturebeat.
 
Kastelein has spoken (keynotes & panels) on Blockchain technology in Amsterdam, Antwerp, Barcelona, Beijing, Brussels, Bucharest, Dubai, Eindhoven, Gdansk, Groningen, the Hague, Helsinki, London, Manchester, Minsk, Nairobi, Nanchang, San Mateo, Shanghai,Tel Aviv and Venice. His network is global and extensive.
 
He is a Canadian (Dutch/Irish/English/Métis) whose writing career has ranged from the Canadian Native Press (Arctic) to the Caribbean & Europe. He’s written occasionally for Harvard Business Review, Wired, Venturebeat, The Guardian and Virgin.com and his work and ideas have been translated into Dutch, Greek, Polish, German and French.
 
A journalist by trade, an entrepreneur and adventurer at heart, Kastelein’s professional career has ranged from political publishing to TV technology, boatbuilding to judging startups, skippering yachts to marketing and more as he’s travelled for nearly 30 years as a Canadian expatriate living around the world.
 
In his 20s, he sailed around the world on small yachts and wrote a series of travel articles called, “The Hitchhiker’s Guide to the Seas’ travelling by hitching rides on yachts (1989) in major travel and yachting publications. He currently lives in Groningen, Netherlands where he’s raising three teenage daughters with his wife and sailing partner, Wieke Beenen.

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