Brave expands Basic Attention Token platform to YouTube

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With the recent release of Brave browser 0.19.95 for the desktop, audiences can use the Brave Payments system to reward their favorite YouTube creators with Basic Attention Tokens (BAT).

YouTube viewers can either distribute contributions based on the time they spend viewing material or by “pinning” a set amount for a particular channel. Previously, the BAT could only be distributed on a domain-by-domain basis.

The Brave browser provides an ad-free YouTube video experience. It also enables a direct monetary relationship between the content creator and their audience. Compensation for YouTube creators no longer needs to be based on vague rules or mercurial algorithms, as users can decide who to compensate. This new ability will especially benefit YouTube creators who have under 10,000 lifetime views, as they do not receive ad revenue from YouTube.

Previously, YouTube creators could not be listed as individual publishers in Brave Payments. This change allows BAT contributions to flow directly into their wallets. The Brave browser determines the YouTube creator name from a YouTube video, no matter what site embeds it. It then displays it in the Brave Payments list, enabling the user to donate back on a monthly basis. Once a user enables Brave Payments, donations are done automatically and anonymously.

In order to verify YouTube creators with the Brave Payments system, they use the OAuth standard. Once the creator’s email is confirmed by the system, they are asked to verify their YouTube channel by connecting via Google; in turn, Google confirms with the publisher site that the creator has authenticated as an authorized owner of that channel, without revealing their credentials.

After the YouTube creator completes this verification process and opens an account with Uphold, they are eligible to start collecting monthly BAT contributions from their audience. BAT contributions are automatically converted to fiat and may then be transferred to the creator’s bank account.

The team says they look forward to seeing a new category of content creators on YouTube get rewarded via BAT and they plan on extending BAT to additional user-generated content platforms so that more creators can benefit from audience support, and anticipate seeing BAT’s utility grow as it supports more creators and publishers in their digital advertising and services platform.

About Richard Kastelein

Founder of industry publication Blockchain News, partner at ICO services collective CryptoAsset Design Group (helped raise over $200m+), director of education company Blockchain Partners (Oracle Partner) and ICO event organiser at leading industry event  CryptoFinancing (first ICO event in Europe) – Richard Kastelein is an award-winning publisher, innovation executive and entrepreneur. He sits on the advisory boards of half a dozen Blockchain startups and has written over 1200 articles on Blockchain technology and startups at Blockchain News and has also published pioneering articles on ICOs in Harvard Business Review and Venturebeat.
 
Kastelein has spoken (keynotes & panels) on Blockchain technology in Amsterdam, Antwerp, Barcelona, Beijing, Brussels, Bucharest, Dubai, Eindhoven, Gdansk, Groningen, the Hague, Helsinki, London, Manchester, Minsk, Nairobi, Nanchang, San Mateo, Shanghai,Tel Aviv and Venice. His network is global and extensive.
 
He is a Canadian (Dutch/Irish/English/Métis) whose writing career has ranged from the Canadian Native Press (Arctic) to the Caribbean & Europe. He’s written occasionally for Harvard Business Review, Wired, Venturebeat, The Guardian and Virgin.com and his work and ideas have been translated into Dutch, Greek, Polish, German and French.
 
A journalist by trade, an entrepreneur and adventurer at heart, Kastelein’s professional career has ranged from political publishing to TV technology, boatbuilding to judging startups, skippering yachts to marketing and more as he’s travelled for nearly 30 years as a Canadian expatriate living around the world.
 
In his 20s, he sailed around the world on small yachts and wrote a series of travel articles called, “The Hitchhiker’s Guide to the Seas’ travelling by hitching rides on yachts (1989) in major travel and yachting publications. He currently lives in Groningen, Netherlands where he’s raising three teenage daughters with his wife and sailing partner, Wieke Beenen.

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