World Liberty Financial (WLFI), the decentralized finance platform offering a crypto strategy associated with U.S. President Donald Trump, has been launched, and it will support the Bitcoin, Ether, and other cryptocurrencies through its newly introduced Macro Strategy fund. 

The initiative is meant to strengthen the role of digital assets in the digitalized financial system. According to WLFI’s statement, the new fund will introduce non stable coin holdings to enhance financial stability. It wants to support decentralized finance (DeFi) projects that are set to reshape global finance and invest in opportunities from emerging sectors within.

“Together, we are building a legacy that bridges the worlds of traditional and decentralized finance, setting new standards for the industry.”

It comes after speculations about the Trump family’s involvement in Ethereum-based business ventures. Ethereum co founder and the founder of Consensys, Joseph Lubin, has recently suggested that the Trump administration could use Ethereum technology within government functions.

Trump Family Expands Blockchain

“Trump family will build one or more giant businesses on Ethereum based off what I am aware of, which includes some government work integration on blockchain,” Lubin said.

“In alignment with our mission to bridge traditional finance and decentralized finance, we are actively engaging with esteemed financial institutions to contribute tokenized assets to our reserve.”

The traditional financial (TradFi) institutions will also be involved in WLFI’s initiative. This news spotlighted the partnerships with the Macro Strategy fund that will enable TradFi companies to get a glimpse into the public sphere and innovative marketing opportunities to blockchain.

In the coming weeks, the company plans to release a comprehensive proposal detailing the fund’s strategic framework as well as providing details on its governance forum.

Simultaneously, institutional adoption of Bitcoin steadily builds. According to analyst on February 9, the University of Austin has launched what is considered to be the first of its kind Bitcoin fund, with the goal of raising over $5 million as part of its $200 million endowment.

This comes at a time when interest in cryptocurrency and blockchain technology is becoming institutional and the latest developments help show that financial markets are beginning to accept higher levels of integration of digital assets.