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$2m Investment — FYOOZ Plans to Disrupt The Global Investment Community with a New Attention Marketplace Fueled by Blockchain, Designed to Democratise Wealth Creation

The much-awaited revolutionary global marketplace for human attention Fyooz, officially launched today with the placement of the Riklin Brothers’ Ten Commandments Vol 2 near Paradeplatz, in the heart of Zurich.

Fyooz has secured over USD$2 million in the last sixty days from investors who are excited about the Fyooz vision to democratize wealth. The first token available on the Fyooz marketplace will represent the concept artwork, the ‘Ten Commandments Vol 2’, which can be acquired using BTC or ETH.

Remo Prinz, Co-founder of Fyooz said at today’s launch:

“This is the ‘opening bell’ for a new type of marketplace, one where people no longer give away their attention and get nothing in return. In an economy where attention is scarce and time is the new currency, we have to connect our interest and our attention with the idea of wealth creation. Fyooz makes attention a tradeable commodity. Over the coming weeks and months, we will bring opportunities for fans to invest in a wide array of passions, including sports, music, film, charities, brands, events – you name it, as the sky is the limit in this new era and we are really excited to see this new investment paradigm take off.”

In a recent press release they note:

“As the world reconfigures from the global pandemic, Fyooz says they can now offer humanity the potential to generate wealth from one of its most natural resources – attention. Fyooz claims they allow followers to invest in what they love and stars to invest in their audiences — which is mutually beneficial for all participants.

“Stars garner millions of followers, but the medium doesn’t provide for any exchange of value. Until now, people have been giving away their attention for free.”

“Now, Fyooz commoditizes and transforms human attention into an economic good with a measurable monetary value that can be bought and sold.”

Fyooz is a platform where stars, celebrities, idols, talents, causes and more can be tokenized.

These tokens, called Star tokens, can be bought on the Fyooz marketplace allowing fans, followers, and supporters to participate in and engage with their favourite stars. The stars, on the other hand, can bind their supporters closer to themselves, generating more attention, raising money, and potentially increasing their market value on the Fyooz marketplace.

The Fyooz global team combines a depth of expertise in the areas of sports, film and music, with proven expertise in fintech and accelerating start-ups to business success.

The FYZ coin is the currency of the Fyooz platform. A regulated payment token that meets KYC/AML requirements, FYZ delivers critical liquidity for the Fyooz marketplace. FYZ will be available from September 2020 from the Bibox cryptocurrency exchange.

Richard Kastelein
In his 20s, he sailed around the world on small yachts and wrote a series of travel articles called, 'The Hitchhiker's Guide to the Seas' travelling by hitching rides on yachts (1989) in major travel and yachting publications. He currently lives in Groningen, the Netherlands where he has set down his anchor to raise a family and write. Founder and publisher of industry publication Blockchain News (EST 2015) and director of education company Blockchain Partners (Oracle Partner) – Vancouver native Richard Kastelein is an award-winning publisher, innovation executive and entrepreneur. He has written over 2500 articles on Blockchain technology and startups at Blockchain News and has also published in Harvard Business Review, Venturebeat, Wired, The Guardian and a number of other publications. Kastelein has an Honorary Ph.D. and is Chair Professor of Blockchain at China's first blockchain University in Nanchang at the Jiangxi Ahead Institute software and Technology. He has over a half a decade experience judging and rewarding some 1000+ innovation projects as an EU expert for the European Commission's SME Instrument programme as a startup assessor and as a startup judge for the UK government's Innovate UK division. Kastelein has spoken (keynotes & panels) on Blockchain technology at over 50 events in 30+ cities.
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