EX Sports to Drop First Urbanball NFT Mystery Box Collection Exclusively on Binance NFT

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Binance NFT, the NFT marketplace of Binance, the world’s leading blockchain ecosystem and cryptocurrency exchange, is launching a unique Urbanball NFT collection in collaboration with Ex Sports. It’s an unmissable time for ‘underdog’ athletes and overlooked talent in the world of sport and NFTs, as Urbanball will become the world’s first play-to-earn street football mobile game, built on the BNB Chain. The Urbanball NFTs consist of character and skill cards, which are required to play the game:

  • Character cards are based on real life street football players, who earned their place in the game by winning and impressing at 1v1 football tournaments in their home countries. These tournaments are hosted by two time World Freestyle Football Champion, Sean Garnier, who’s character will also be included in the drop as the top draw.
  • Skill cards consist of different football techniques that can be used to enhance the performance of characters in the game.

There will be a variety of game modes where users will have their characters compete in PVP and PVE battles, with winners earning special rewards.

This first-of-its-kind concept is led by 2x world freestyle football champion and internet sensation, Sean Garnier, who has 19 million social media followers and 2 billion video views. Garnier has teamed up with EX Sports, a fan engagement platform, to give real-life athletes increased exposure and new potential revenue through innovative NFTs that can be used in future games.

There are multiple NFT drops planned throughout the year in the run up to a full initial Game Offering (IGO), set for December 2022. Each drop will contain new characters based on high performers and winners of real life 1v1 football tournaments, such as; Adonias Fonseca, Mehdi Amri and Radheya Marca, who combined have over 5million social media followers. The tournaments give millions of talents the opportunity to feature in the game, whether they are in the favelas of Brazil, slums of Malaysia or Paris’s urban jungle. 

The first NFT Mystery Box will consist of either a character or skill card from the United Kingdom Pack, and will drop exclusively through the Binance NFT marketplace on Tuesday 3rd May, 2022 at 3pm GST.

EX Sports and Sean Garnier pre-launched the world’s first freestyle football NFTs at Gitex 2021 in the Dubai World Trade Center, which was the year’s largest and most exciting Technology Exhibition, globally. The same venue also hosted Binance’s Blockchain Week between 28th-30th March 2022.

Alongside the NFT pre-launch, EX Sports recently hosted a unique three-day tournament in partnership with Dubai Tourism and Redbull, which saw five of the world’s top street football talents compete and showcase their incredible skills. Each of the talents were scouted and flown into Dubai from a different country, and many will be part of the initial NFT drop on Binance NFT, enabling them to earn royalty fees through NFTs.

The collaboration between Binance NFT and EX Sports developed because both recognize the potential to nurture up-coming talent, whilst also supporting the growth of niche sports. EX Sports aggregates sports IP and aims to create an ecosystem with real beneficial utility for ‘underdog’ athletes.