Acronis Plans Blockchain Data Protection Platform

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Backup and recovery software company Acronis has announced an initiative to develop Blockchain technology-based applications for data protection.

According to journalist Ashton Young from  IT Brief, out of New Zealand, The company announced the initiative at its 2016 VIP Partner Summit held in Singapore this week. 

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Acronis has formed a dedicated research and deployment team that is initially focused on delivering ‘tamper-proof’ data storage with verifiable sync and share solutions that leverage Blockchain to guarantee data authenticity, privacy and control. The ground-breaking Blockchain technology, which provides a record of digital events distributed across different participants or entitites, has the potential to open up a broad range of new data protection use cases for businesses and organisations worldwide.

Young interviewed John Zanni, Acronis’ chief marketing officer:

Acronis is taking a unique and targeted approach at how Blockchain can be used to solve specific data protection problems by seeking and developing use cases that exist today. Data and transactions that are protected from tampering by Blockchain can be used for those use cases where individuals or businesses absolutely must maintain the integrity of the original information.

While it can be a bit to get your head around, Zanni provides the example of Police officer footage, as most police officers are now equipped with shoulder and car cams and it is vital to preserve the integrity of these video clips.

“You can use Blockchain technology to essentially timestamp them, and then that way you can guarantee that they haven’t been touched,” Zanni says. “That way if someone does touch it, it will be stamped again and you will have a log of these modifications. The interesting part is instead of having a centralised entity, that is the source of the verification/certification, it is distributed. It becomes very tamper-resistant, because you would have to go to a set of 50 Blockchain authorities and somehow get all of them to not notice that you’ve made a change – which is why it’s getting a lot of hype in the market.”

 

About Richard Kastelein

Founder and publisher of industry publication Blockchain News (EST
2015), a partner at ICO services collective Token.Agency
($750m+ and 90+ ICOs and STOs), director of education company
Blockchain Partners
(Oracle Partner) and ICO event organiser
at leading industry event CryptoFinancing (Europe's first ICO event now
branded Tokenomicon)
– Vancouver native Richard Kastelein is an award-winning publisher,
innovation executive and entrepreneur. He sits on the advisory boards
of some two dozen Blockchain startups and has written over 1500
articles on Blockchain technology and startups at Blockchain News and
has also published pioneering articles on ICOs in Harvard Business Review and Venturebeat.  Irish Tech News put him in the top
10 Token Architects in Europe.

Kastelein has an Ad Honorem - Honorary Ph.D. and is Chair Professor of
Blockchain
at China's first Blockchain University in Nanchang
at the Jiangxi Ahead Institute of Software and Technology. In 2018 he
was invited to and attended University of Oxford's Saïd Business School
for Business Automation 4.0 programme. Chevalier (Knight) - Ordre des
Arts et des Technologies at Crypto Chain University and an Advisory
Board Member of International Decentralized Association Of
Cryptocurrency And Blockchain (IDABC) as well as Advisory Board Member
at U.S. Blockchain Association. Over a half a decade experience judging
and rewarding some 1000+ innovation projects as an EU expert for the
European Commission's SME Instrument programme as a startup assessor
and as a startup judge for the UK government's Innovate UK division.

Kastelein has spoken (keynotes & panels) on Blockchain
technology in Amsterdam, Antwerp, Barcelona, Beijing, Brussels,
Bucharest, Dubai, Eindhoven, Gdansk, Groningen, the Hague, Helsinki,
London (5x), Manchester, Minsk, Nairobi, Nanchang, San Mateo, San
Francisco, Santa Clara (2x), Shanghai, Singapore (3x), Tel
Aviv,  Utrecht, Venice,  Visakhapatnam, Zwolle and
Zurich.  His network is global and extensive.

He is a Canadian (Dutch/Irish/English/Métis) whose writing career has
ranged from the Canadian Native Press (Arctic) to the Caribbean
& Europe. He's written occasionally for Harvard Business
Review, Wired, Venturebeat, The Guardian and Virgin.com, and his work
and ideas have been translated into Dutch, Greek, Polish, German and
French. A journalist by trade, an entrepreneur and adventurer at heart,
Kastelein's professional career has ranged from political publishing to
TV technology, boatbuilding to judging startups, skippering yachts to
marketing and more as he's travelled for nearly 30 years as a Canadian
expatriate living around the world. In his 20s, he sailed around the
world on small yachts and wrote a series of travel articles called,
"The Hitchhiker's Guide to the Seas' travelling by hitching rides on
yachts (1989) in major travel and yachting publications. He currently
lives in Groningen, Netherlands where he's raising three teenage
daughters with his wife and sailing partner, Wieke Beenen.

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