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Synereo Releases Content Monetization Platform WildSpark

Synereo, a Blockchain startup creating an Internet meta-layer for equitable, decentralized content creation and distribution, released today the beta version of its first product, WildSpark and early access registration is now open.

WildSpark is the first publicly available product making use of AMP, Synereo’s native digital currency. The startup aims to address the lackluster monetization methods and strict guidelines found on modern content hosting sites with its inaugural product. Synereo’s solution allows users to send currency directly to content creators, regardless of the publication platform, as well as be rewarded for helping others discover great content.

After content is ‘Amplified’, the user receives a unique link to share with followers and friends, creating the opportunity for others to then also ‘Amplify’ the content. If they do, the user who initially shared the link receives part of the contribution.

“Allowing a platform-agnostic monetization model can radically shift the balance of power in favor of content creators.” said Anderson McCutcheon, Co-Founder and CMO of Synereo. “Creators no longer have to be entirely dependent on the model provided by the platform and can invite fans to support them directly, regardless of where the content is published”.

Synereo plans on transitioning to an open beta in the coming weeks.

A Gartner “Cool Blockchain Vendor,” the Tel-Aviv based Synereo Ltd. is a startup creating an Internet meta-layer for equitable, decentralized content creation and distribution. Synereo’s digital currency trades under the crypto-asset ticker ‘AMP’.

Formerly Qrator, WildSpark  provides content creators and curators with control over the value and monetization of their online content by introducing a platform-agnostic monetization layer. Registration opened for WildSpark on June 19, 2017. The platform’s Beta version went live June 30, 2017.

Richard Kastelein
In his 20s, he sailed around the world on small yachts and wrote a series of travel articles called, 'The Hitchhiker's Guide to the Seas' travelling by hitching rides on yachts (1989) in major travel and yachting publications. He currently lives in Groningen, the Netherlands where he has set down his anchor to raise a family and write. Founder and publisher of industry publication Blockchain News (EST 2015) and director of education company Blockchain Partners (Oracle Partner) – Vancouver native Richard Kastelein is an award-winning publisher, innovation executive and entrepreneur. He has written over 2500 articles on Blockchain technology and startups at Blockchain News and has also published in Harvard Business Review, Venturebeat, Wired, The Guardian and a number of other publications. Kastelein has an Honorary Ph.D. and is Chair Professor of Blockchain at China's first blockchain University in Nanchang at the Jiangxi Ahead Institute software and Technology. He has over a half a decade experience judging and rewarding some 1000+ innovation projects as an EU expert for the European Commission's SME Instrument programme as a startup assessor and as a startup judge for the UK government's Innovate UK division. Kastelein has spoken (keynotes & panels) on Blockchain technology at over 50 events in 30+ cities.
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